A website is a very important platform where your business can take the next step and move on to the virtual space. A website requires web hosting and your small business can benefit a lot from it.
The World Wide Web is becoming an important asset for businesses to expand their influence digitally. The two most important platforms on the World Wide Web that businesses can utilize our social media platforms and websites.
If you’re running a small business and thinking about web-hosting providers, this is the article that will explain to you the 4 reasons why this feature is important for you.
Without further ado, let’s start.
Types of Hosting Plans
The world of web hosting isn’t that straightforward and there are different types of it. One of the most common ones that small businesses utilize are the following ones:
Shared Hosting Plans
Shared hosting can easily be explained as a type of hosting plan that you share with others. They are generally very cheap plans, but you share the resources that the plan has with others.
A cloud-based plan is relatively new in the industry and highly in-demand. Cloud-based plans can accommodate your traffic needs as the idea behind is to make tons of servers work together as a single unit.
Every time a surge of traffic hits your website, the providers will accommodate extra hardware requirements to cover for the needs of the user without any downtime.
These are significantly more expensive than the shared plan, but they come with extra features that you’ll definitely like.
VPSs are virtual private servers that act as a stepping stone between using a shared server and your very own dedicated server.
These are generally more expensive and accommodate all of your needs. They do share the resources of the server, but they split it equally amongst every user on it. This means that multiple people can be connected on the same VPS.
A dedicated server is exactly what it sounds like. It is a server that you rent solely for yourself. This means that you get all of the resources of the server.
These are also expensive and nearly every provider prices them from the $100 mark upwards.
Managed WordPress Hosting
As a small business, you’ll tend to create your website using WordPress. For those that don’t know what WordPress is, it is a content management system that makes it easy for its users to use it.
It is a website builder that can allow you to create an awesome website through the use of its page-building features, use of plugins, and widgets.
A viable option, although not exclusive, for WordPress-based websites is to use a managed WordPress hosting.
This type of plan means the hosting providers will generally look after WordPress itself and keep it up to date. This comes with a higher degree of security, which can be very important for a small business.
Now, let’s talk about why web hosting is important for your small business.
If you want to dwell deeper and know more about the best hosting providers out there, then make sure to visit Webpage Scientist.
1. Website Downtime
The best way to prevent your website from experiencing downtime is to use web hosting. As a small business where every purchase makes a difference, you’d hate it if your website experiences downtimes that can lead to a loss of sales.
This is the last thing you’d want and can happen quite often when not exploring your options properly. At the same time, frequent downtimes are quite common even if you do use a web hosting provider.
This is why it’s important to explore your options and always opt for the best service out there.
2. Safety & Security
As a small business owner, it would be in your best intention to stay clear of internet threats that manifest in the forms of viruses and security breaches.
Hackers are pretty common nowadays since everyone can have a website without knowing about the potential risks. One wrong click and your entire system are compromised with a keylogger that you have no idea it exists on your PC.
This is a security risk that must be dealt with instantly, otherwise, the costs will be severe. As a matter of fact, cyberattacks aimed at small businesses cost on average $200,000 for the owners.
As much as 34% of all cyberattacks are aimed at small businesses, so it would be in your best interest to go through a web hosting provider that can provide you with the necessary safety and security.
3. 24/7 Customer Support
People expect you to be online for them at any moment of the day. While this is true for large corporations and big brands, it is also true for your small business.
And while no one will take issue if you don’t respond at an unusual hour, you do expect your hosting provider to respond whenever you have an issue with your website.
This is quite possibly the single mistake that you cannot make when choosing the best provider. If you choose a provided that doesn’t offer 24/7 customer support, then you’re in for a ride of your life.
You’d be surprised to see the number of problems that can occur with your website on a daily level. Frequent downtimes, low speeds, you name it.
If you don’t have a reliable hosting provider that doesn’t provide 24/7 customer support, then your life on the Internet will be hell.
Never settle for anything less than 24/7, and always ask this question.
4. Better SEO
Website ranking is quite possibly the single most important thing you should know from a non-hosting aspect. Ranking on Google is of critical importance for your business, and especially for a smaller business.
This is all down to SEO, and it would take a whole article on its own to fully explain it to you. What you should know is that a reliable hosting provider will increase the SEO ranking of your website. While other factors play a hand, do know that a reputable hosting provider can make a difference,.