You can only tell the same story so many times before it gets boring, even if that story is about an orphaned billionaire/last alien of its kind/radioactive arachnid enthusiast. That’s when comic writers turn to alternate universes to get creative and – frankly – quite weird.
Originally, superheroes would appear in comics doing supernatural things and this was considered thrilling enough. Nowadays superheroes spend most of their time dealing with “issues” and being edgy. Between these two trends was a very dark time… when superheroes did everything we do… but SUPER.
Everyone loves an origin story, or at least Hollywood believes they do or they wouldn’t keep rebooting franchises every decade. But many of these stories feature characters that do more in death than they ever do in life…
Comics nerds love two things; complaining about comics, and buying useless c*@p. And since comics don't really make money any more, they're kind of stuck